![]() In one exception, Beyoncé and her dancers, with a synchronicity that immediately recalls the choreography of “Formation,” body-roll in front of “The Coronation of Napoleon.” A crew of black women gyrating in front of a massive colonial scene is the sort of heavy-handed image that the Internet salivates over. (“My great-great-grandchildren already rich / That’s a lot of brown on your Forbes list,” Beyoncé raps, haughtily.) Saiz often captures the couple standing or sitting still, holding court with the same air of permanence as the art-historical treasures around them. Beyoncé and Jay-Z seem to suggest that their own footprint will be as indelible as that of the entire canon of Western art. But the video is a display of something that can’t be so easily quantified: influence. Twelve years ago, it was all about the Audemars Piguet watch now it’s G8 jets and diamonds as translucent as glass. “Apeshit” is a gospel of acquisition, recalling in spirit the luxury-brand name-checking of the couple’s duet “Upgrade U,” from 2006. On “Drunk in Love,” Jay-Z raps that their foreplay ruined one of his Warhols Beyoncé shot the music video for “7/11” on an iPhone in the Tribeca apartment that they once owned, where works by Richard Prince and David Hammons were unceremoniously on view. In the past, the Carters have been accused of being art fetishists. Wearing complementary suits-Beyoncé’s pink, Jay’s seafoam green-they are flanking the “Mona Lisa” once again. He rubs his hands, bells gong, and then a wide shot captures the celestial activity on the ceilings of the Galerie d’Apollon, filtered through a multi-colored glow of music-video light. He crouches outside the museum, like an artwork that has been brought to life and set loose. Directed by Ricky Saiz, it opens with the image of a black man, in fashionably torn jeans and worn sneakers, with giant white wings attached to his back. The six-minute “Apeshit” video is a feast of juxtapositions. To celebrate, and to make ostentatiously official their consolidation of power, they’ve returned to the Louvre, not as tourists but as bosses. The storm has been weathered, Beyoncé and Jay-Z want us to know, and it has made their unit stronger. “Everything Is Love,” by contrast, is slick and effervescent, triumphant, a return to the outlaw motif that the couple embraced years before. The previous two installments, Beyoncé’s “ Lemonade” and Jay-Z’s “4:44,” were labors of gut-wrenching introspection, chronicling the crisis in the couple’s marriage after Jay-Z’s admissions of cheating. The album, which the couple surprise-released on Saturday, during their “On the Run II Tour,” completes a meditative trilogy about infidelity and forgiveness. ![]() The music video for “ Apeshit,” a song from “Everything Is Love,” their new joint album, finds Jay-Z and Beyoncé back in the Louvre, but much has changed since their visit in 2014. "The deadlines were very tight, but the Louvre was quickly convinced because the synopsis showed a real attachment to the museum and its beloved artworks.They aren’t. "During their last visit in May 2018, they explained their idea of filming," the Louvre added. In a statement, the museum said Beyoncé and Jay Z had visited the Louvre four times in the last 10 years. ![]() "And they're recognizing their history and how far they've been able to come despite all the oppression that they've faced historically and currently, which I think they speak a lot to in the video." "They're relating it back to art history, back to those pieces, and showing that 'Look, we are here, this is our presence, this is our history,' and they're recognizing the facts that this is how black individuals have often been portrayed in the history of art," Herrera continued. "So to retake that space, they're presenting black bodies and black art and they're bringing popular culture which is often looked down on by academics and showing them this is real art, this is the current art," she said. Herrera said that the music video is especially powerful because "most representations of people of color has been portraying them as exotic or as less than human."
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |